HORSE Motors CO. has been established early 2005, with a capital of 60 million EGP (10,500,000 USD), as an anifiliated company of HORSE GROUP, one of the leading business groups investing in various fields in Egypt and Overseas.

Since the begining HORSE Motors, put standards for the way it runs its business, every small detail had been studied very carefully such as: locations, brands, employees, decoration, market studies, etc... One of the key factors of success is the financial flexibility and self finance, without any credit lines or loans from banks, this helps HORSE Motors to expand and succeed in a very quick rhytm and creates a new era in the automotive business in the Egyptian market.

Highly standard and very distinguished Showrooms were established, decorated according to CI and run by very professional staff, in the best locations

• April 2005 Down Town showrooms (3 showrooms)
  Location: Alexandria Down Town Center, considered the best and highly recomended commercial location for all high standard and distinguished business in the area of Alexandria.
  Space: The total space of the showrooms is .... square meters.
  Staff: .... employees.
  Activity: Selling HUYNDAI, SKODA and MITSUBISHI passenger vehicles, each brand has it's separate showroom, CI and sales staff.

• December 2005 Mohi El Dine showrooms (2 showrooms)
  Location: Giza, Mohi El Dine Abol Ezz street, Mohandessin, this location is the center of Giza area recognized with the high purchase power of the customers.
  Space: The total space of the showrooms is .... square meters.
  Staff: .... employees.
  Activity: Selling HUYNDAI and SKODA passenger vehicles, each brand has it's separate showroom, CI and sales staff.

• September 2006 El Batal showroom
  Location: Giza, El Batal Ahmed Abdel Aziz street, Mohandessin, this location is also in the center of Giza area recognized with the high purchase power of the customers.
  Space: The total space of the showroom is .... square meters.
  Staff: .... employees.
  Activity: Sole and Exclusive for FORD passenger and commercial, European and American vehicles, in Giza, complete CI according to the new standards set by FORD.

• September 2006 FORD Alex showroom: (Under Preparation)
  Location: Alexandria Down Town Center.
  Space: The total space of the showroom is .... square meters.
  Staff: .... employees.
  Activity: Sole and Exclusive for FORD passenger and commercial, European and American vehicles, in Alexandria, complete CI according to the new standards set by FORD.

• December 2006 El Nozha showroom: (Under Preparation)
  Location: Cairo, El Nozha street, Nasr City, very distinguished location.
  Space: The total space of the showroom is .... square meters.
  Staff: .... employees.
  Activity: Will be as a supermarket for all the brands HORSE Motors is currently working in.

Sales Achieved

The Yearly Sales Average achieved is:
SKODA: 1,800 units.
HUYNDAI: 2,000 units.
MITSUBISHI: 700 units.

The After Sales Service was never neglected by HORSE Motors, as it is considered one of the main factors to build the trust for the customer, also one of the profitable fields of investement.